Top 8 Design Tips That Work: Proven Strategies for Stunning Results
In the dynamic world of design, achieving stunning results requires more than just creativity. It demands a strategic approach, attention to detail, and a keen understanding of what works. Whether you’re a seasoned designer or just starting, these top 8 design tips will help you create visually appealing and effective designs. Let’s dive in!
1. Limit The Number Of Fonts
Don’t Overdo it!
Try experimenting with around three different fonts and see how they each go together, but keep the number of overall fonts under three. Using too many fonts can make your design look chaotic and unprofessional. Stick to a small selection of fonts that complement each other to maintain a clean and cohesive look. Consider using one font for headings, another for body text, and a third for accents. This approach helps create a hierarchy and guides the viewer’s eye through your design.
2. Small Color Scheme
Again, Don’t Overdo it!
Try centering it on three primary colors, and complement it with three additional secondary colors. Limiting your color palette can make your design look more polished and sophisticated. A well-thought-out color scheme helps in creating a brand identity and makes your design more memorable. Use tools like Adobe Color or Coolors to find color schemes that work well together. Additionally, ensure that your color choices are accessible and provide enough contrast for readability.
3. Color Contrast
Opposites attract!
The human eye is going to be attracted to colors that really stand out, so let your page pop by utilizing contrast. High contrast not only makes your design more visually interesting but also improves readability. For example, pair dark text with a light background or vice versa. Contrast can also be used to highlight important elements, such as calls to action or focal points, making them more noticeable and engaging for the viewer.
4. White Space
Keep It Simple!
If you’ve ever looked at an Apple ad and wondered why it looks so crisp and eye pleasing, it’s in large part due to the white background. White space, or negative space, is the empty space around elements in your design. It helps to create a sense of balance and allows the design to breathe. Effective use of white space can make your design look clean and uncluttered, improving the overall user experience. Remember, sometimes less is more.
5. Use Big Letters
Big Letters On Top!
It creates a sense of scale for your design. Increasing font size and decreasing letter height can also box your letters in the frame. Large typography can grab attention and make a statement. Use big letters for headlines or key messages to ensure they stand out. This technique can also help in creating a visual hierarchy, making it easier for viewers to navigate through your content. Just make sure to balance it with enough white space to avoid overwhelming your design.
6. Clean Imagery
High quality images!
Make sure you select high-resolution images that fit the tone of the design while being pleasing to look at. Images play a crucial role in visual storytelling. They can evoke emotions, convey messages, and enhance the overall aesthetic of your design. Always use images that are relevant to your content and ensure they are of high quality to avoid pixilation. Consistent use of imagery that aligns with your brand’s style will create a more cohesive and professional look.
7. Track Your Text
Let Those Letters Breathe!
Get familiar with kerning and leading. Letters that are too close together can make the design look clustered. Proper text tracking, which refers to the spacing between letters, can greatly impact the readability and appearance of your text. Adjusting kerning (space between individual letters) and leading (space between lines of text) ensures that your text is easy to read and aesthetically pleasing. Well-spaced text can make your design look more elegant and professional.
8. Be Uniform
Consistency Captures!
Make sure you use the same color schemes, fonts, alignment techniques, and art styles. Consistency gets people interested. Uniformity in design elements helps in creating a harmonious and cohesive look. It also builds brand recognition and trust. Ensure that your design elements align with your brand guidelines and maintain the same style throughout your project. Consistency in design not only makes your work look professional but also enhances the user experience by providing a familiar and predictable interface.
By incorporating these tips into your design process, you can create stunning and effective designs that capture attention and communicate your message clearly. Happy designing!
Follow us on Instagram for more design inspiration and tips! Stay updated with the latest trends and join our creative community. Don’t forget to share your thoughts and favorite design tips in the comments below. Happy designing!